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Saturday 11 September 2010

BUY BESPOKE DANCEWEAR WITHOUT BREAKING THE BANK

Struggling to find an original ballroom competition outfit for a reasonable price or stylish yet affordable practice wear? Dancer-turned-designer Desiree Edwards of Desire Designs Desiree has the answer, with her new competitively priced custom-made dancewear range.

‘I’ve been a dancer for about 15 years, and when I decided to start competing in ballroom and Latin, I was shocked at how much the major dancewear labels charge,’ says Desiree. ‘My designs are for everyone, no matter what age, shape, size or level of experience – and, most importantly, they won’t break the bank.’

Desire Designs Desiree has a wide range of fabulous clothes for women, including competition looks that will really stand out on the floor, innovative social wear and durable skirts, tops and dresses for practice. You can order one of Desiree’s competitively priced items or have a bespoke version made, choosing the colour, fabric, trimmings, accessories, stones and cut that best suits you.


‘As a dancer, I have a unique perspective when it comes to design,’ explains Desiree. ‘Once you’re on the floor, all kinds of things can go wrong, and the last thing you want is to worry about straps coming loose or material sliding around. My designs will give you confidence – that you look unique and fabulous, and that your outfit will flatter your figure and your best assets and enhance your dancing without causing any problems.’


Desiree also knows firsthand what an expensive business it can be, and that dancewear can often be limited to a few designs that only suit certain figures. ‘People all across Britain are getting dance fever, and I want to provide them with bespoke outfits that are original, fun, sexy and glamorous – and, most importantly, there’s something for everyone, whether you’re taking your first steps or entering a major competition.’


Desiree tested her skills when designing for the 16-person formation team at Stardust Ballroom in Oval, London. Mark and Melina, who run the studio, comment: ‘We were immensely impressed by Desiree’s professionalism, talent and innovative ideas. She communicated well with our dancers, who range dramatically in age, figure, taste and level of experience.


‘She came up with a compromise that suited everyone and made them feel confident in their gorgeous new looks. She delivered beautiful dresses for the girls and smart, well-tailored suits for the guys very punctually – and gave us a really good group rate.’


Desiree can also provide the perfect dress for your big day. You can either choose from one of her elegant and unique wedding dress designs or help her craft your dream look – ‘If you can think it, we can create it!’ says Desiree.


Due to the popularity of her range, Desiree is now expanding her offering to include menswear and childrenswear (including ballet, modern and jazz), shoes and accessories – all at reasonable prices. More information will be provided on her website soon.


For more information on DESIRE DESIGNS DESIREE or to order images, telephone Desiree Edwards on 08452 712 812 or 07789 775 434, email her on desiree@desiredesignsdesiree.co.uk or visit http://www.desiredesignsdesiree.co.uk/

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