Were you transfixed by Ali Bastian’s Disney princess ballroom frocks or Ola Jordan’s sexy Latin sequins during the last series of Strictly Come Dancing, but not sure you could afford the outfits? Dancer-turned-designer Desiree Edwards of Desire Designs Desiree has the answer, with her reasonably priced custom-made dancewear range.
‘I’ve been dancing for about 15 years, and when I decided to start competing in ballroom and Latin, I was shocked at how much the major dancewear labels charge,’ says Desiree. ‘My designs are for everyone, no matter what age, shape, size or level of experience – and you can live your fashion dream without breaking the bank.’
Desire Designs Desiree has a wide range of fabulous clothes for women, including ballroom and Latin performance dresses, social wear and practice skirts, tops and dresses. You can order one of Desiree’s competitively priced items or have a bespoke version made, choosing the colour, fabric, trimmings, accessories, stones and cut that best suits you.
As an ex-dancer, Desiree knows firsthand what an expensive business it can be, and that dancewear can often be limited to a few designs that only suit certain figures. ‘I make clothes that normal women can wear as well – and feel good in,’ she explains.
‘Since shows like Strictly Come Dancing, So You Think You Can Dance and Got to Dance, people all across Britain are getting dance fever, and I want to provide them with bespoke outfits that are original, fun, sexy and glamorous – and, most importantly, something for everyone, whether you’re taking your first steps or entering a major competition.’
Desiree tested her skills when designing for the 16-person formation team at Stardust Ballroom in Oval, London. Mark and Melina, who run the studio, comment: ‘We were immensely impressed by Desiree’s professionalism, talent and innovative ideas. She communicated well with our dancers, who range dramatically in age, figure, taste and level of experience.
‘She came up with a compromise that suited everyone and made them feel confident in their gorgeous new looks. She delivered beautiful dresses for the girls and smart, well-tailored suits for the guys very punctually – and gave us a really good group rate.’
Desiree can also provide the perfect dress for your big day. You can either choose from one of her elegant and unique wedding dress designs or help her craft your dream look – ‘If you can think it, we can create it!’ says Desiree.
Due to the popularity of her range, Desiree is now expanding her offering to include menswear and childrenswear (including ballet, modern and jazz), shoes and accessories – all at reasonable prices. More information will be provided on her website soon.
For more information on DESIRE DESIGNS DESIREE or to order images, telephone Desiree Edwards on 08452 712 812 or 07789 775 434, email her on desiree@desiredesignsdesiree.co.uk or visit www.desiredesignsdesiree.co.uk
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